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Why I Care: Movies Anywhere

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I'm going to start a new series for things I care about outside of the topics I already discuss on my blog, simply titled "Why I Care." In this first post, I want to take a look at announcement made yesterday that has the potential to change the entire way digital movie purchases work. A couple years ago, Disney launched a service called Disney Movies Anywhere. It worked like Ultraviolet, the digital copy service, in a way: you entered codes online and it put it into your libraries in various retailers. Here was the difference, though: Disney partnered with Apple, Amazon, Google, and Vudu, making it far more cross-platform than Ultraviolet (it only had Vudu), as well as putting your movies in ALL of your connected libraries instead of just one. It was a nice little thing that I grew to love and wish others copied. Well, yesterday something really big happened: Sony, Universal, Fox, and Warner Bros. all joined Disney's service and rebranded it as Movies Anywhe...